Onsite: An Interactive Event Solutions Platform Born from Innovation

From In-House Product to Independent Powerhouse

At TENSION, we thrive on creating technologies that solve real-world challenges and open new possibilities. One of our most successful internal innovations has been the development of Onsite: a digital platform designed to support live events (such as concerts, festivals, sports, conferences, and other venues), industrial applications, and interactive experiences across various sectors with interactive event solutions.

The Origin

Onsite was initially conceived as a flexible, modular app and content framework built to manage everything from visitor information and live schedules to immersive gamification and data tracking. The goal was to provide a single platform that could adapt to multiple industries and environments, including sports arenas, festivals, corporate events, and manufacturing sites.

The Breakthrough: Sports Innovation

Our collaboration with Ericsson marked a turning point. Working together on several pioneering sports experiences, including the 5G Futsal Event App, 5G Prix Event Demo, and the 5G Football Arena Demo, we showcased how 5G-powered mobile technology could enhance fan engagement, enable real-time data visualization, and support interactive event participation. These solutions weren’t just concepts; they were deployed, tested, and praised at world-leading industry events, such as MWC (Mobile World Congress) and GITEX.

The success of these initiatives revealed a clear opportunity: the sports-focused components of Onsite had outgrown their original container.

The Spin-Off: Onsite Sport

As interest grew from sports organizations and telecom partners, the sports branch of Onsite was spun off into its own dedicated company, Onsite Sport. Today, Onsite Sport operates independently but continues to collaborate with TENSION on UX, design, and development. The separation allows each entity to focus on its strengths, with Onsite Sport targeting sports technology innovation, and TENSION exploring new applications in tourism, industry, and live experiences.

A Platform for Any Environment

While Onsite Sport took flight in the arena, the core Onsite platform remains a powerful tool used in:

• Music and cultural festivals 

  For visitor navigation, artist schedules, a 360-degree concert experience, and sponsor activations.

• Industrial contexts 

  Interactive training modules, IoT-integrated interfaces, and safety documentation.

• Corporate events 

  Live polling, agenda management, and gamified team experiences.

The Result: Interactive Event Solutions

Onsite has proven that a well-designed digital platform can transcend categories. By creating a user-friendly, scalable, and design-forward framework, TENSION turned a single product into a family of solutions, each capable of enhancing experience, communication, and brand impact.